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WEB MARKETING VAR
Grow your audience
Growth Marketing
Do you have an eshop or a showcase site and you want to sell more thanks to it? Creating a website is often not enough to trigger sales, which is why the discipline of web marketing was created. Web marketing consists of defining an online growth strategy and then implementing it via the sales channels identified using techniques and tools (software), knowing that any means of digital contact constitutes a sales channel: newsletter , sms campaigns, display network, directories and platforms, are examples, without ignoring the referencing of keywords, natural or paid, whether on google ads or google my business.
The web marketing strategy will help you define your customer segments, essential to optimize your budget. Web marketing uses several tools, and each web marketer uses different tools. For my part, I use tools to segment the clientele and refine the audience, then "white" Growth Hacking tools to allow you to see your audience grow as quickly as possible. Also tools for affiliation and netlinking of course, and for measuring your notoriety, without forgetting the essential Google Analytics, and mobile analytics if you have a mobile application. My knowledge of programming languages in Js, Html, Css, allows me to use bits of code, as well as other tools to follow the user journey on your site or mobile application, pilot, refine and perform your strategy of Web marketing. I offer you either 2-hour workshops to train you in the tools allowing you to quickly develop your audience, and/or to define the web marketing strategy and implement it on your behalf.
The web marketing strategy will help you define your customer segments, essential to optimize your budget. Web marketing uses several tools, and each web marketer uses different tools. For my part, I use tools to segment the clientele and refine the audience, then "white" Growth Hacking tools to allow you to see your audience grow as quickly as possible. Also tools for affiliation and netlinking of course, and for measuring your notoriety, without forgetting the essential Google Analytics, and mobile analytics if you have a mobile application. My knowledge of programming languages in Js, Html, Css, allows me to use bits of code, as well as other tools to follow the user journey on your site or mobile application, pilot, refine and perform your strategy of Web marketing. I offer you either 2-hour workshops to train you in the tools allowing you to quickly develop your audience, and/or to define the web marketing strategy and implement it on your behalf.
Social Media Strategies
Social networks are one of the foundations of marketing and sales strategy. Depending on the identified customer target, the appropriate social networks will be different, as will the format, content, themes addressed, tone, filters, tags, etc.
Learning and mastering social networks requires a lot of learning time and budget, an expert that allows you to avoid mistakes and optimize your budget.
I offer 2-hour workshops to create the atmosphere that reflects your brand image, create your publication themes, line and editorial planning, as well as the automation tools necessary to grow your community as quickly as possible!